Swindon in Business: Blade Photography

I wrote a blog post about Outset Swindon last year after I’d completed their start-up courses but, because at the time I was still embroiled in my degree studies, it has taken me until now to get going with my business, AA Editorial Services. Now though, with the studies completed, I’ve started to focus more on the business side of things and in doing so have made contacts with other businesses that have also been clients of  Outset Swindon.  I’ve long known Little Miss Cakemaker of course as we were friends before all this business stuff kicked off.  Another friend recently made is Catherine Attewell who is launching her lovely artisan jewellery brand, Catherine Jay, very soon at Stanton House Hotel.

Here are the Facebook pages for everyone mentioned here, myself included – do give us all a ‘Like’

AA Editorial Serviceshttps://www.facebook.com/aaedits1956

Catherine Jay Artisan Jewelleryhttps://www.facebook.com/catherinejayuk

Little Miss Cakemaker: https://www.facebook.com/LittleMissCakeMaker

And now here’s a post about another Outset client, Anthony Pettifer, and his journey with Outset Swindon and the help and support they gave him in getting his business launched. And there’s really no better endorsement for their services than this. They are a really smashing team.

My story and journey with Outset Swindon….

Anthony Pettifer, Blade Photography: http://www.bladephotography.co.uk

Redundancy can seem like an opportunity for a career change but it doesn’t always work out, as Outset client Anthony Pettifer discovered.

At the end of 2012, after 13 years in jewellery retail, Anthony was made redundant so he started a new career in banking. This didn’t go as planned so, after pursuing different options and experiencing a couple of periods of unemployment, he decided to take his future in his own hands and become a self-employed photographer.

Photography had always been one of Anthony’s hobbies but he soon realised that to succeed he needed to offer more than his competitors, both artistically and commercially, so he set about tackling both these issues.

Anthony enrolled on a college course to further his photographic skills, joined a local camera group, spent hours studying online to increase his knowledge and also enhanced his practical experience by taking lots of photos.

At the same time, with the backing of the Jobcentre, he enrolled on the Outset programme and attended the Introduction to Enterprise course. Having established the feasibility of his business idea, he then attended the Business Start-Up workshops.

“Outset gave me the extra business and commercial knowledge needed to supplement my existing skill set and take the first steps into self-employment. They gave me a fresh perspective into the world of business and helped me generate lots of new ideas.”

As well as benefiting from the free business start-up guidance, Anthony also enjoyed working with other clients and claims “I gained so many new contacts in different fields of business and a new group of friends with similar ideas and aspirations.” Starting a business can be a lonely process and Anthony really appreciated the peer support group that developed through attending the workshops.

Once he had finalised his business plan, an Outset advisor helped Anthony to register his business, ‘Blade Photography’. He also had one-to-one sessions to develop and review his new website, a key promotional tool for his business. “I received some constructive comments so altered the site accordingly to make it more user-friendly.”

Anthony plans to take on both private and commercial photographic projects, aiming to provide consistently high quality work whilst offering value for money and reliable communication. He also does voluntary work for charities when time permits.

He is keen to support other businesses in Swindon, using a local camera shop whenever possible for his equipment needs and printing companies for literature, promotional items and career wear. He also makes use of local photographic studios when required.

Anthony’s longer-term vision for Blade Photography is to win contracts for VIP and celebrity shoots as well as working for large organisations. Anthony loves taking black and white images and would like to launch a range of artistic images created in a particular style instantly recognisable as his work. As his business grows he plans to recruit an assistant and to pass on his knowledge and love of photography through tutoring and mentoring.

“Outset Swindon has given me the extra tools I needed to take my ideas from the drawing board and through to fruition. I really appreciate all the help and advice I have been given and continue to receive.”

Thank you team Outset.



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About amaatk123

Owner of AA Editorial Services - www.aaedits.co.uk #Digitalcopywriting #proofreading #writing Blog about Swindon as Born again Swindonian #BAS Joint English Hons graduate 2014 http://about.me/amaatk123

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